BEHIND THE BRAND

Growing up I was always told, ”if you’re going to do something, do it properly”, so here I am, slowly building a brand, doing one thing at a time, with a mindful approach, how it should be done.

I’ve held both lead design and consulting roles for international and globally renowned apparel brands, from high-street to luxury markets catering across the spectrum in sports & performance product through to workwear and outdoor lifestyle.

Throughout my career I’ve helped (and continue to help) build these brands. I now endeavour to build something of my own in ABSNT.